About Us

Volvo Cars of Roanoke

Volvo Cars of Roanoke is part of an automotive family with decades of experience serving drivers around Roanoke and beyond. As a member of the family-led Berglund Automotive Group, our dealership is committed to providing customers with a rewarding, straightforward shopping experience, and when you enter the market for a high-quality luxury vehicle, we want to be the go-to destination to find the car of your dreams. Your trust matters to us, and our team members will work diligently to help you find exactly what you need in our new Volvo selection.

Dedicated Service in Roanoke, VA

From the moment you arrive on our lot to find your next vehicle to the first time you start the engine of your new Volvo, you can count on us to help you with every step of the way. Our knowledgeable Volvo experts are standing by to show you around and answer all your questions, and our goal is to connect you with the right vehicle for your lifestyle. When you tell us the features and capabilities you want from your next vehicle, our staff will introduce you to the model that delivers the premium performance and upscale amenities you're looking for. Once you've hit the road in your next car or SUV, we'll also help you care for it for years to come with expert auto service whenever you need it.

The Car of Your Dreams Awaits in Roanoke, Virginia

If you'd like to see what we can do for you, come visit us at Volvo Cars of Roanoke. We'll make it our mission to solve all your automotive needs, and you're always welcome to contact us if you have any questions about our selection or services. We look forward to working for you soon.

The Farrell Family

For more than 25 years, the Farrell family have led the Berglund Automotive Group. Since the Farrells took over the company in 1988, the company has been family-owned and operated. It all started when Bruce Farrell came to work for Donald Berglund in 1975. After working his way up from a mechanic to becoming a General Manager, Bruce took over the dealership group after Mr. Berglund passed away. Eventually, Bruce's son William took the lead of the company, becoming the President while his father remained CEO. The Farrell family's hard work and determination have played a major role in the Berglund Automotive Group becoming one of the largest and most successful dealerships in Virginia.

At Berglund Automotive, the focus is always on satisfying the needs of the customer. When you step on a Berglund lot, you will find a showroom full of helpful staff and great deals. With over 10 dealership across the Roanoke and Lynchburg area, you are sure to find a huge variety of vehicles, both new and used. No matter which dealership you find yourself at, you can rest easy knowing a professional salesman will help you find the perfect vehicle. And best of all, you know you will be getting the best price around, since our volume saves you money.

  1. Volvo Cars of Roanoke

    5000 Franklin Rd.
    Roanoke, VA 24014

    • Sales: (877) 281-2330
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Get in Touch With Us

  • Contact our Sales Department at: (877) 281-2330
  • Monday9:00 AM - 7:00 PM
  • Tuesday9:00 AM - 7:00 PM
  • Wednesday9:00 AM - 7:00 PM
  • Thursday9:00 AM - 7:00 PM
  • Friday9:00 AM - 7:00 PM
  • Saturday9:00 AM - 6:00 PM
  • SundayClosed